
BRANDING AND WEBSITE DESIGN FOR A HOME STYLIST IN SHROPSHIRE
Adorn Home Styling

THE ART OF LONGING THROUGH SOULFUL DESIGN

Client's Background
This is Sally's and Adorn Home Styling story.
Sally is a home stylist with a passion for creating unique spaces for all tastes without breaking the bank.
Her mission is to is to transform homes into personalised sanctuaries that reflect her client's unique style and personality.
Her work is full of heart, style and she came to me ready to elevate her brand to match her vision.


CLIENT'S VISION
The Design Brief
During our initial conversations, Sally shared her desire for a brand and website that felt modern, approachable and full of colour.
She wanted something that not only looked beautiful but also told a story, one that connected with their audience and communicated her values with clarity.
Inspired by her purpose and personality, I designed a brand that feels true to her and a website that brings it all to life.


WHERE BRANDS ARE CREATED AND DREAMS COME TO LIFE
Brand Concept
& Guidelines
Every brand I create comes with a fully custom Brand Concept Presentation. To keep things easier for you, I summarise it all in a Brand Guidelines Sheet. This is your go-to reference for maintaining consistency and confidence across every touchpoint.
At the bottom, you’ll find a mood board filled with imagery and visual cues that reflect your brand's essence, perfect for guiding your social media visuals and overall brand presence.
It’s all designed to make showing up for your brand feel effortless and cohesive.
This branding package includes:
- A Primary Logo
- A Secondary Logo
- Logo Mark
- Colour Palette
- Illustrations
- Typography
- Brand Mission Statement
- Brand Tone of Voice
- Mood Board

THE BRAND'S ONLINE HOME
Website Design
The website I designed for Adorn is all about being fun, inclusive of all styles and colours allowing Sally's brand personality to shine.
From user-friendly layouts to purposeful design elements, every section is tailored to guide her audience with ease and build trust.
You can view the live website here → Adorn Home Styling


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THE ART OF LONGING THROUGH SOULFUL DESIGN

It's Your Turn
Every business idea has a story worth telling. You just have to know how to do it.
Let’s bring your ideas to life with soul and strategy, and create a brand that you will fall in love with.
with
Book a complimentary 30 minute discovery call to get started.

