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DESIGNING WITH LOVE, SOUL AND INTENTION

Website designer seating leg crossed

my
Story

I’m Catarina, a Brand and Website Designer.

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Originally from Portugal, I moved to London to study Business and Marketing before working with small businesses across the world.

 

My passion is helping entrepreneurs turn their ideas into brands.

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The Saudade Studio is your creative partner, the place where your dream brand moves from a spark of an idea into a concept, and then finally comes to life with soul and strategy.

Website Designer working on her laptop in a boho coffee shop.jpg
Image by Jason Mitrione

About Me

Beyond design, I’ve always had a creative streak. At one point, I even ran a little side hustle selling baked goodies at Surrey markets (I still love experimenting in the kitchen!).

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I am addicted to coffee. I am talking 4-6 cups a day. When I get the chance, I escape to Sesimbra, my coastal hometown in Portugal. That’s where you’ll usually find me: laptop open, ocean views, coffee in hand.

 

In my free time, I’m either boxing at the gym, reading something inspiring, or chasing new ideas. A few favourites from my bookshelf are:

 
~
The Alchemist, by Paulo Coelho

~ Good Vibes Good Life, by Vex King

~ Let Them, by Mel Robbins

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Brand Designer wearing a green top .jpg
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The Meaning of
"Sow-dha-dhe"

I wanted a link to my Portuguese roots, and the place I am from, Sesimbra. My own branding has been inspired by Sesimbra's natural beauty. From the crystal clear waters to the green rocky mountains that surround it. 

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​I called this design studio Saudade [ sow - dha -dhe ] Portuguese noun, because it's a special Portuguese word that does not translate to any other language.

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It describes a deep longing, a kind of bittersweet love for something that stays with you. That’s exactly how I want people to feel about their brands: a sense of connection so strong, it lingers and inspires.

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Image by Karen Miranda
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